In this blog, we are going to discuss On-Page SEO tips that will surely help to increase your website rank effectively and easily. Follow these SEO tips and subscribe to our newsletter to get more amazing tips.
Number 1. Use SEO Friendly URLs
Don’t use capital letters for URLs (only lowercase) eg. www.thedigitalwalus.com/blog. Also, Don’t use parameters on your URLs if possible or special characters.
Use Hyphens better than Underscores to separate your keywords eg. www.thedigitalwalurs.com/about-us instead of /About_Us
Number 2. Use Header Tags (H1, H2, H3….)
Use header tags (H1, H2, H3…) There is a page’s main header (<H1>) as well as the sub-headers (<H2>-<H6>)
H1 is a very important Tag in SEO. The H1 heading should be the name/title of the page or post.
It gives you a great chance to use your focus keywords. It indicates what the topic of the page is. You should use only one H1 heading on each page.
Number 3. Respect Content Hierarchy
Google loves structure, so H1 should be added before H2, H2 before H3, etc. Placing H2 before H1 is a common mistake by people. But By placing H1 after the element H2 you alter the logical content structure of the webpage.
Number 4. Use of H1 Tag. H1 Tips
H1 has always been a very important ranking factor. H1 should be no longer than 70 characters. Always try to include your focus keywords in H1
Number 5. PageTitle
Every page should have a unique title. Try to put your focus keyword in the title and that too in the beginning of the title. Also, make sure your title describes your page and the content. Don’t forget to mention your brand name at the end.
The optimal format is: 𝐏𝐫𝐢𝐦𝐚𝐫𝐲 𝐊𝐞𝐲𝐰𝐨𝐫𝐝 | 𝐒𝐞𝐜𝐨𝐧𝐝𝐚𝐫𝐲 𝐊𝐞𝐲𝐰𝐨𝐫𝐝 | 𝐁𝐫𝐚𝐧𝐝 𝐍𝐚𝐦𝐞
Page titles can be similar and closely related to H1 but they don’t have to be identical. Titles should be no longer than 60 characters. Don’t keyword-stuff your page title. Write for humans and not only for Google bots.
Number 6. 𝐇𝐓𝐌𝐋 𝐃𝐞𝐬𝐜𝐫𝐢𝐩𝐭𝐢𝐨𝐧
Basically, It’s a brief summary of every page. HTML description should be no longer than 160 characters. Try to Include a call-to-action into the description like Call now, Hurry Up, Book now, etc.
Create a unique description for every single page. You can also enter your focus keyword into the description as well.
Number 7. 𝐀𝐝𝐝 𝐕𝐢𝐬𝐮𝐚𝐥 𝐂𝐨𝐧𝐭𝐞𝐧𝐭
Make sure you add some visual content like images, videos, Gifs or any diagram related to the content which will help in engaging the user on the website.
This will reduce the bounce rate and increase time on site which is two important user interaction ranking factors.
Number 8. U𝐬𝐞 𝐒𝐨𝐜𝐢𝐚𝐥 𝐒𝐡𝐚𝐫𝐢𝐧𝐠 𝐁𝐮𝐭𝐭𝐨𝐧𝐬
Using Social Sharing Buttons will increase the visibility of your content. Try to add social sharing buttons at the top and bottom of the content. You can use social media platforms like Facebook, Twitter, Instagram, Pinterest, etc based on the type of content and your targeted audience.
Using this tip you’ll get more traffic and get potential leads.